30.10.2006
Investors' first information choice remains print paper
Preliminarily released data from the Zurich University study 'Equity Ownership in Switzerland 2006' confirm that investors in Switzerland still rely on newspapers as their first information choice. Although print products have lost some importance compared to the previous study from 2004, they are still rated 10 percent higher than the Internet. While persons under 30 prefer the Web to the newspaper, the preference of persons between 30 and 59 is roughly on the same level for both media. Persons over 60 have a clear preference for newspapers.
The study, made by the Swiss Banking Institute of the Unversity of Zurich, which will be officially released on 24 November, is in sharp contrast with the general opinion that the Internet has already won over the classical media. In 2003 a study by professor Pöll of the University of Linz had already stated that the Internet would certainly diminish the information gap between finance professionals and private investors, but the Web would also generate more quantity rather than quality.
Source: Neue Zürcher Zeitung
Search
Categories
Archive
- May 2011
- April 2011
- March 2011
- February 2011
- January 2011
- December 2010
- November 2010
- October 2010
- September 2010
- July 2010
- June 2010
- May 2010
- April 2010
- March 2010
- January 2010
- December 2009
- November 2009
- October 2009
- September 2009
- August 2009
- July 2009
- June 2009
- May 2009
- April 2009
- March 2009
- December 2008
- September 2008
- August 2008
- July 2008
- June 2008
- May 2008
- March 2008
- February 2008
- January 2008
- December 2007
- November 2007
- October 2007
- September 2007
- July 2007
- June 2007
- May 2007
- April 2007
- March 2007
- February 2007
- January 2007
- December 2006
- November 2006
- October 2006
- September 2006
- August 2006
- July 2006
- June 2006
- May 2006
- April 2006
- March 2006
- February 2006
- January 2006
- December 2005
Last Entries
- SIX Telekurs wins Best Data Innovation Award 2011 from Systems in the City
- Xtrakter and SIX Telekurs agree to expand pricing data
- SIX Telekurs bolsters regional expertise in Tokyo office
- SIX Telekurs White Paper. Transparency in Evaluated Pricing.
- SIX Telekurs USA Names Cort Williams EVP, Sales & Business Development
- SIX Telekurs Offers Evaluated Pricing for Distressed Securities
- SIX Telekurs opens two computer centers at Equinix Inc. in Singapore.
- SIX Telekurs redefines its products and services categories.
- SIX Telekurs in partnership with TFG Systems.
- SIX Telekurs partners with Inforex S.A. to increase its market presence in Greece.